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Cotton Traders was
founded in 1987 by former England rugby captains Fran Cotton and
Steve Smith. They began working from a single small room next to
Altrincham Railway Station, supplying quality rugby shirts via mail
order using adverts in the Sunday papers. Using the same standards
and commitment they had applied to their playing careers, they soon
grew the business to £2million turnover in just two years.
Today, 16 years on,
the business has grown to a massive £30million a year, with
over 500 employees across the UK and many more employed worldwide
by its suppliers. Cotton Traders Mail Order business, now has over
800,000 customers on its database, and produces 27 different editions
of the catalogue each year, resulting in the dispatch of over 50,000
parcels a month.
The range too has
expanded somewhat from those original rugby shirts. It now covers
quality leisurewear and casual clothes for both men and women, plus
footwear, household textiles, accessories and more - all created
to the same high quality and unbeatable value as those first few
shirts.
As for Fran and Steve,
they still play a prominent role in the day to day operations of
the company, with Fran handling the retail operation and Steve covering
the wholesale division. But they haven’t lost touch with their
rugby roots - with Fran now the Chairman of Club England and Steve
appearing regularly as a commentator on TV, radio and in the press.
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